POWERGEN International 2027 – Full Guide of Professional Trade Show Builder & Exhibition Stand Builder
POWERGEN International 2027 is the power generation industry’s most comprehensive business and education hub — bringing together 9,000+ projected attendees and 540+ exhibiting companies at the Salt Palace Convention Center in Salt Lake City, January 18–21, 2027. With load growth driven by the data center boom now the industry’s defining challenge, POWERGEN 2027 unites utilities, IPPs, EPCs, OEMs, and self-generators racing to deliver new capacity.
If your company is exhibiting at POWERGEN 2027, your booth is your best opportunity to connect with an audience where 84% hold purchasing authority and 71% have open projects. Interior Today LLC designs and builds custom exhibit stand for companies exhibiting at POWERGEN and power generation trade shows across the United States — from turbine manufacturers to balance of plant and O&M service providers. This page covers everything you need to know about exhibiting in 2027, and how Interior Today LLC can help your brand stand out in Salt Lake City.
POWERGEN International 2027 — Event Snapshot
| Detail | Information |
| Event Name | POWERGEN International 2027 |
| Organized By | Clarion Events |
| Dates | January 18–21, 2027 |
| Venue | Salt Palace Convention Center, Salt Lake City, Utah |
| Projected Attendance | 9,000+ power generation professionals |
| Projected Exhibitors | 540+ exhibiting companies |
| Buyer-to-Seller Ratio | 2:1 |
| Purchasing Authority | 84% of attendees have purchasing authority |
| Seniority | 82% of attendees are manager-level or above |
| Active Projects | 71% of attendees have open projects |
| 2027 Theme | “Powering the data center boom” — addressing the industry’s defining load growth challenge |
| Registration Opens | September 2027 |
| Official Website | powergen.com |
Who Exhibits at POWERGEN — Peer Exhibitor Categories
POWERGEN brings together the companies planning, building, and maintaining generation projects — here’s who fills the exhibit floor:
| Exhibitor Category | Why They Exhibit |
| EPC & Engineering Firms | Position project delivery, speed-to-power, and execution capabilities; build relationships with utilities and developers |
| Major Equipment Manufacturers (OEMs) | Showcase turbine, engine, and reactor technology; lead conversations on delivery timelines and long-term fleet strategy |
| Balance of Plant Equipment Providers | Present electrical, controls, cooling, and auxiliary systems; differentiate on reliability, lead times, and service |
| O&M Service Providers | Connect with plant operators managing aging equipment, tighter outage windows, and workforce constraints |
Who Attends POWERGEN — Buyer Segments
POWERGEN’s buyer audience spans the full generation value chain, each with distinct sourcing priorities:
| Buyer Segment | What They’re Sourcing |
| Independent Power Producers (IPPs) | Repowering, retrofits, upgrades, storage integration, and low-carbon technology strategies |
| Electric Utilities | Plant optimization, outage planning, hydrogen-ready turbines, storage, and advanced nuclear solutions |
| EPC & Engineering Firms | Technology roadmaps, supply-chain strategies, and project delivery best practices for repowers and hybrid projects |
| Self-Generators (Commercial/Industrial) | Onsite generation, cogeneration, hybrid systems, and resilient behind-the-meter power solutions |
| Data Centers & Hyperscalers | Accelerated power solutions, microgrids, bridge-power models, and rapid load-variability management |
| Original Equipment Manufacturers | Market intelligence on flexibility, efficiency, and low-carbon performance across the generation ecosystem |
Sponsorship & Marketing Opportunities
Beyond your booth, POWERGEN offers integrated sponsorship packages spanning thought leadership, branding, networking, and digital advertising:
| Category | Opportunities Available |
| Speaking & Thought Leadership | Keynotes, Zone theaters, and Sessions — showcase your projects and innovations to attendees |
| High-Visibility Branding | Lanyards, Registration area branding, and Signage throughout the venue |
| Networking & Hosted Experiences | Receptions, Roundtables, and Lunches — build connections with decision-makers |
| Digital Advertising | Mobile app placements, pre-event email, on-site video, and web ads across POWERGEN’s official channels |
Registration & Attendee Policies
A few important policies exhibitors and attendees should know before heading to Salt Lake City:
| Policy | Details |
| Cancellation Deadline | Written cancellation by November 12, 2026, for a refund minus a $110 administrative charge; no refunds after that date |
| Group Packages | Available exclusively to Utilities and Independent Power Producers (IPPs) through Owner/Operator Groups |
| Spouse/Guest Registration | $100 add-on includes access to the Technical conference, networking events, keynotes, and select sessions |
| Minimum Age | Children under 14 not permitted; ages 15+ considered case-by-case |
| PDH Credits | Earned by completing the post-show survey distributed on the final day; certificate emailed after |
| Attendee List Policy | POWERGEN does not distribute attendee lists (GDPR compliance); a private mobile app enables attendee-to-attendee networking instead |
| Official Housing Vendor | Connections Housing is the ONLY official housing company — beware of unauthorized third-party solicitors |
Our Exhibit Stand Services for POWERGEN 2027
| Service | What We Deliver for POWERGEN Exhibitors |
| Custom Exhibit Stand Design | Branded 3D booth designs built to showcase turbines, generation equipment, and power technology |
| Island & Double-Deck Booths | Large-format exhibit stands for major OEMs, EPC firms, and equipment manufacturers |
| Inline & Peninsula Booths | Professional 10×10, 10×20, and 20×20 layouts ideal for balance of plant and O&M service providers |
| Interactive Product Demo Areas | Custom stations built for showcasing controls systems, storage technology, and digital tools |
| Meeting Room & Zone Support | Coordination and design support for exhibitors using POWERGEN’s Knowledge Hub and Meeting Room features |
| Full I&D at Salt Palace Convention Center | Turnkey installation and dismantling on-site in Salt Lake City — our crew handles it all |
| AV & LED Integration | Video walls, product demo screens, and interactive displays for power generation technology exhibits |
| Graphics & Signage Production | High-resolution backwalls, banners, and branded booth graphics with fast turnaround |
| Freight & Logistics Support | Pre-show storage, freight coordination, and post-show crate management |
| Nationwide Booth Building | We serve POWERGEN exhibitors and 100+ US trade shows and energy industry events nationwide |
Our Exhibition Stand Design Portfolio In Salt Lake City, Utah.
At Interior Today we are offering flawless services for the exhibition and trade shows. We are working with brands and businesses of all sizes, designing and installing amazing stands. We believe in combining excellent design and superior project management to deliver high quality custom built exhibition stands. Just take a glance at some of our recent work given below.
Frequently Asked Questions —POWERGEN International 2027
The most searched questions from exhibitors and companies looking for booth builders and exhibit stand contractors for POWERGEN 2027 in Salt Lake City:
| Question | Answer |
| When and where is POWERGEN International 2027? | POWERGEN International 2027 takes place January 18–21, 2027, at the Salt Palace Convention Center in Salt Lake City, Utah. |
| How many people attend POWERGEN? | POWERGEN 2027 is projected to draw 9,000+ power generation attendees and 540+ exhibitors, with a 2:1 buyer-to-seller ratio — one of the strongest attendee-to-exhibitor ratios in the energy industry. |
| Who should exhibit at POWERGEN? | EPC and engineering firms, major equipment manufacturers (OEMs), balance of plant equipment providers, and operations & maintenance (O&M) service providers serving the power generation industry should exhibit at POWERGEN. |
| How do I find a booth builder for POWERGEN in Salt Lake City? | Interior Today LLC is a trade show exhibit stand contractor experienced with power generation and energy industry trade shows at the Salt Palace Convention Center, including POWERGEN. Visit interiortoday.us for a free quote. |
| What percentage of POWERGEN attendees have purchasing authority? | 84% of POWERGEN attendees have purchasing authority, 82% are manager-level or above, and 71% have open projects — making it a highly productive show for exhibitors seeking qualified leads. |
| Does Interior Today LLC handle installation and dismantling at the Salt Palace Convention Center? | Yes. Our crew manages full installation and dismantling on-site in Salt Lake City, coordinating with show logistics ahead of POWERGEN’s exhibit dates. |
| What is the theme of POWERGEN 2027? | POWERGEN 2027’s theme is “Powering the data center boom,” addressing load growth as the defining challenge facing utilities, IPPs, EPCs, and OEMs racing to deliver new generation capacity. |
| How early should I book my POWERGEN exhibit booth builder? | We recommend engaging Interior Today LLC at least 4–6 months before the show — ideally by July–August 2026 — to allow time for design, fabrication, and logistics ahead of the January 2027 event. |
| Are there scams targeting POWERGEN exhibitors? | Yes. POWERGEN has warned that third-party companies scrape event websites and misrepresent themselves as official partners for lead retrieval, hotel reservations, and attendee lists. Connections Housing is the ONLY official housing vendor. |
| Will POWERGEN provide an attendee list? | No. To comply with GDPR and protect attendee privacy, POWERGEN does not distribute a full attendee list. Instead, a private mobile app lets registered attendees browse and connect with each other directly. |
| Does POWERGEN attract data center exhibitors and buyers? | Yes. Data centers and hyperscalers are an increasingly influential audience at POWERGEN, attending to secure reliable power on accelerated schedules, explore onsite generation and microgrids, and manage AI-driven load variability. |
| Does Interior Today LLC only build booths for power generation trade shows? | No. Interior Today LLC is a national exhibit stand contractor serving 100+ trade shows across the US, including power generation, energy, industrial, and manufacturing industries. |
Interior Today LLC — Your POWERGEN 2027 Exhibit Stand Contractor
POWERGEN brings together engineers, project owners, and technical decision-makers evaluating turbines, controls systems, storage technology, and generation equipment that will shape power fleets for decades. Your exhibit stand needs to project technical credibility while supporting serious, detailed business conversations.
At Interior Today LLC, we design and build exhibit stands specifically suited to power generation exhibitors — from major OEMs showcasing turbine technology to balance of plant providers and O&M service companies. Whether you need a full island booth or a compact display built for meeting-room-style conversations, we deliver a booth built to perform in Salt Lake City.
Why POWERGEN Exhibitors Choose Interior Today LLC
- Experienced building exhibit stands at the Salt Palace Convention Center in Salt Lake City
- We understand power generation product displays — turbines, controls systems, and generation technology showcases
- Full turnkey service: design, fabrication, shipping, installation, and dismantling
- Support for Knowledge Hub sessions, Meeting Rooms, and Zone-based exhibit features
- Transparent, competitive pricing with no hidden fees
- We serve exhibitors at POWERGEN and 100+ US trade shows and energy industry events nationwide
Ready to Build Your POWERGEN 2027 Exhibit Stand?
POWERGEN 2027 connects your brand with 9,000+ power generation professionals — engineers, project owners, and executives navigating the industry’s defining challenge: delivering new capacity fast enough to meet data-center-driven load growth. With 84% purchasing authority and a 2:1 buyer-to-seller ratio, the opportunity is significant — but it starts with a booth built to project technical credibility on the Salt Lake City show floor.
Interior Today LLC is your dedicated exhibit stand contractor for POWERGEN 2027. Contact us today to start your booth design and secure your production schedule ahead of the January 2027 show dates in Salt Lake City.
