Kentucky Exposition Center Louisville — Exhibit Booth Builder Guide | Interior Today LLC
If your company is exhibiting at the Kentucky Exposition Center (KEC) in Louisville, Kentucky, you are setting up in one of the most powerful trade show venues in the entire United States — the sixth largest convention and exposition facility in the country, with 1.2 million square feet of indoor exhibit space and 300 acres of outdoor grounds. Every year, KEC hosts some of America’s most attended trade shows, from Equip Exposition and the National Farm Machinery Show to regional consumer events drawing tens of thousands of buyers.
Interior Today LLC designs, builds, and installs custom exhibit booths and trade show display stands for companies exhibiting at the Kentucky Exposition Center. Whether you need a sharp 10×10 inline booth or a commanding large island exhibit for one of KEC’s major trade shows, our team handles design, fabrication, installation, and dismantling — so you walk onto the show floor ready to sell.
Kentucky Exposition Center — Venue Quick Reference
| Detail | Information |
| Venue Name | Kentucky Exposition Center (KEC) |
| Also Known As | Kentucky Fair and Exposition Center |
| Part Of | Kentucky Venues |
| Street Address | 937 Phillips Lane, Louisville, KY 40209 |
| Mailing Address | P.O. Box 37130, Louisville, KY 40233-7130 |
| Indoor Exhibit Space | 1.2 Million Square Feet |
| Outdoor Space | 300 Acres |
| Meeting Rooms | 54 flexible rooms (590 sq ft to 25,000 sq ft) |
| National Ranking | 6th Largest Facility in the United States |
| Sales Department | (502) 367-5150 |
| Exhibit Stand Builder | (775) 382-5513 |
| Exhibit Stand Contractor | hello@interiortoday.us |
| Administrative Hours | Monday – Friday, 8:00 a.m. – 5:00 p.m. |
| Box Office Hours | Monday – Friday, 9:00 a.m. – 4:00 p.m. |
| Catering Contact | Oak View Group — 502-367-5000 |
| Security Office | Between Freedom Hall and North Wing Lobby |
KEC Buildings & Exhibit Hall Overview
| Building / Hall | Key Details |
| Freedom Hall | Historic arena — seating capacity 6,600 to 19,169 depending on setup; opened 1956; home of concerts, assemblies, and major events |
| Broadbent Arena | Multi-purpose arena used for livestock, sporting events, and assemblies |
| North Wing | 215,000 sq ft of Class “A” exhibit space — added 2006–2007; includes Grand Lobby (35,000 sq ft) with pedway to north parking |
| South Wing A & B | Added 1990 — 250,000 sq ft column-free, 27-foot ceilings, state-of-the-art floorport utilities |
| South Wing C | Added 2003 — 166,500 sq ft Class “A” space + 70,000 sq ft conference rooms + glass and steel lobby |
| Conference Center | Added 1990 — versatile meeting and conference rooms across the complex |
| Newmarket Hall | Home of the Kentucky State Fair Sale of Champions and North American International Livestock Exposition |
| Grand Lobby | 35,000 sq ft unveiled 2007 — includes pedway to north parking lots |
Exhibit Space Specifications
| Spec | Detail |
| Total Class “A” Exhibit Space | Nearly 1.5 million square feet |
| Ceiling Height (South Wings) | 27 feet — column-free |
| Column-Free Space | 250,000 sq ft in South Wing A/B alone |
| Floorport Utilities | State-of-the-art — electrical, data, and services integrated into floor |
| Meeting Rooms | 54 rooms, 590 sq ft to 25,000 sq ft |
| Outdoor Grounds | 300 acres — outdoor demos, parking, RV camping, and events |
Location & Transportation
| Detail | Information |
| Airport | Louisville International Airport — approximately 1 mile from KEC |
| Airport Transportation | Taxis available at airport; Lyft and Uber available throughout Louisville |
| Interstate Access | Located at junction of I-65 and I-264 — accessible from any direction |
| Rideshare Access Gates | Use Gate 4 or Gate 6 (Gate 2 temporarily closed) |
| Rideshare Requirement | Drivers must present proof of active ride for grounds access |
| Non-Rideshare Drop-Off | 934 Phillips Lane pick-up/drop-off location |
Hotels Near Kentucky Exposition Center
| Hotel | Notes |
| Crowne Plaza | Walking distance to KEC |
| Hilton Garden Inn Louisville Airport | Walking distance to KEC |
| Tru by Hilton | Walking distance to KEC |
| 40+ hotels in the region | Full list available at Kentucky Venues website |
Parking at Kentucky Exposition Center — 2026 Guide
| Parking Type | How to Buy | Key Rules |
| Standard Single-Day Pass | ParkMobile online or entrance gates in person | Single-use; one scan per day; no in/out privileges; passenger cars/trucks only |
| In/Out Parking Pass | In-person at entrance gates only (not available online) | Step 1: Visit any entrance gate; Step 2: Ask gate attendant for In/Out Pass; keep receipt/barcode for reentry |
| 2026 Annual Parking Pass | ParkMobile online | Covers flea markets, fairs, trade shows; terms, pricing, and blackout dates available via “More Info” |
| Oversized / RV | Request form online | RV Lot in Lot L — west side of KEC; confirmation emailed; all access gates close 11:00 p.m. EST |
| ADA Parking | Throughout all parking lots | Additional ADA spaces added for major events; locations subject to change — check map |
| Rideshare | Uber or Lyft app | Use Gate 4 or Gate 6 for most efficient access |
Parking Rules — Do Not Ignore
| Rule | Consequence |
| No overnight parking | Vehicles left overnight will be towed |
| Park only in designated areas | Vehicles parked inappropriately towed or ticketed |
| Towed vehicle recovery | Call 502-367-5360 or visit Security Office between Freedom Hall and North Wing |
| Parking pass activation | Takes up to 5 minutes after checkout — do not purchase within 5 minutes of arrival |
| No refunds | Parking refunds not available after ticket purchase |
| ParkMobile support | 877-727-5457 or submit a support ticket |
Major Trade Shows Hosted at Kentucky Exposition Center
KEC is home to some of the most attended, highest-impact trade shows in the country. Six KEC events appeared in the “2012 Top 250 US Trade Shows” — three in the top 50.
| Trade Show / Event | Industry |
| Equip Exposition | Outdoor Power Equipment, Landscape, Grounds Care, Hardscape |
| National Farm Machinery Show | Agricultural Machinery and Technology |
| North American International Livestock Exposition | Livestock, Agriculture |
| Kentucky State Fair | Annual state fair — consumer, agriculture, entertainment |
| The Utility Expo | Utility Equipment and Infrastructure |
| Louisville Boat, RV & Sportshow | Boating, RVs, Outdoor Recreation |
| National Archery in Schools Program (NASP) Eastern Nationals | Youth Sports |
| JVA World Challenge | Volleyball |
| Youth Basketball Tournaments | Youth Sports |
| Kentucky Flea Market | Consumer Retail |
Venue Policies — Key Rules for Exhibitors & Attendees
| Policy | Detail |
| Smoking | Prohibited indoors; permitted outdoors at select locations only; re-entry NOT permitted after leaving |
| Re-Entry (Ticketed Events) | Leaving the property requires repaying appropriate entry costs — no free re-entry |
| Animals / Pets | Service animals permitted; pets must be on a leash |
| Lost & Found | Security Office between Freedom Hall and North Wing Lobby |
| Tickets | Purchase only through KEC Ticket Office or Ticketmaster.com; unauthorized sources may be invalid |
| Free Speech Policy | Available at Kentucky Venues website |
| Facility Tours | Contact KEC Sales to schedule a visit before planning your event |
| Event Notifications | Join the free Kentucky Future Events Club for email updates on upcoming ticketed events |
KEC Venue History — At a Glance
| Year | Milestone |
| 1950 | State Fair Board purchases 396 acres for $522,580; construction begins |
| 1956 | KEC opens after $12 million and 6 years of construction — largest multi-purpose facility of its kind at the time |
| 1956 | Freedom Hall named by contest winner Charlotte Owens; dedication ceremony December 20, 1956 |
| 1968 | Newmarket Hall constructed for $233,000 |
| 1974 | Tornado strikes KEC — over $2 million in damages |
| 1975–1976 | East and West Halls open; Broadbent Arena constructed |
| 1984 | Freedom Hall receives $12.5 million renovation — new concrete floor, added seating to 19,500 |
| 1990 | South Wings A & B and Conference Center added — $35 million investment |
| 2003 | South Wing C adds 166,500 sq ft + 70,000 sq ft conference rooms |
| 2006–2007 | East Wing reconstructed as North Wing — 215,000 sq ft; Grand Lobby (35,000 sq ft) unveiled |
| Present | 6th largest facility in the United States; Class “A” space approaches 1.5 million sq ft |
Louisville Experience — Why Your Team Will Love Coming Here
| Attraction | Details |
| Churchill Downs | Historic home of the Kentucky Derby — tours available |
| Louisville Slugger Bat Museum & Factory | Iconic bat manufacturer — museum and factory tours |
| Kentucky Bourbon Trail | World’s largest concentration of bourbon distilleries |
| Kentucky Kingdom | Amusement and Hurricane Bay Water Park |
| Dining | 400+ restaurants — from local specialties (Hot Brown, Burgoo, Benedictine) to upscale dining |
| Hotels Near KEC | 40+ hotels in the region, including walkable options |
Why Interior Today LLC Is the Right Exhibit Booth Builder for Kentucky Exposition Center
KEC is one of the most demanding trade show venues in North America — not because it is difficult, but because it is massive. With 1.2 million square feet of exhibit space, 27-foot ceilings, column-free halls, and integrated floorport utilities, the Kentucky Exposition Center gives your exhibit booth room to be extraordinary. But that scale also means competition is intense. In the same hall, you may be competing with 500+ exhibitors for the attention of tens of thousands of buyers.
| KEC Challenge | Interior Today LLC Solution |
| Massive, competitive exhibit floors | We design booths with dominant visual presence — tall backwalls, overhead hanging signs, and strategic lighting that commands attention across a crowded hall |
| 27-foot ceiling heights | We design and install hanging signs and structural tower elements that use KEC’s vertical space to make your brand visible from across the hall |
| Column-free space means no obstructions | Open sightlines work for and against you — your booth must look strong from every angle; we design island configurations that perform on all four sides |
| Floorport utility access | We coordinate electrical, data, and AV requirements against KEC’s integrated floorport system so your booth has everything it needs, exactly where you need it |
| Live machinery and demo-heavy shows | For shows like Equip Exposition and NFMS, we design demo-first booth layouts with machinery clearance, operator space, and audience viewing zones built in from day one |
| Multiple show days of heavy traffic | We build for durability — materials, graphics, and structures that hold up across multi-day shows without wear |
Interior Today LLC Services at Kentucky Exposition Center
| Service | What We Deliver |
| Custom Exhibit Design | Full 3D concept rendered for your exact KEC booth space, show, and brand |
| Exhibit Fabrication | Professional-grade structures, backwalls, counters, towers, hanging sign frames |
| Flooring | Carpet, raised hardwood-look platforms, specialty industrial flooring |
| Large-Format Graphics | Backwall displays, hanging banners, product graphics — printed on premium substrates |
| Hanging Sign Design & Installation | Available for booths where show rules permit — maximizing KEC’s 27-foot ceiling advantage |
| Custom LED Lighting | Accent, spot, and ambient lighting engineered for KEC’s exhibit hall environment |
| AV & Technology Integration | Monitor mounting, video walls, demo screens, tablet kiosks |
| Custom Branded Furniture | Reception counters, meeting tables, lounge seating, display pedestals |
| Machinery & Equipment Display Planning | Booth layouts designed around equipment footprints, safety clearances, and live demo requirements |
| Freight Coordination to KEC | All shipping logistics managed to 937 Phillips Lane — timed to your assigned move-in window |
| Installation at KEC | Professional crew builds your complete exhibit at the Kentucky Exposition Center |
| On-Site Support | Interior Today LLC contact available throughout your show days |
| Dismantling & Return Freight | Complete teardown and return freight after your show closes |
| Rental Exhibit Systems | Modular rental booths with custom graphics — professional presence at lower capital cost |
Enquiry for Trade Show Booth
Our Exhibition Stand Design Portfolio In Louisville.
At Interior Today we are offering flawless services for the exhibition and trade shows. We are working with brands and businesses of all sizes, designing and installing amazing stands. We believe in combining excellent design and superior project management to deliver high quality custom built exhibition stands. Just take a glance at some of our recent work given below.
FAQ — Exhibit Booth Builder at Kentucky Exposition Center
Q: Where is the Kentucky Exposition Center?
A: The Kentucky Exposition Center is located at 937 Phillips Lane, Louisville, KY 40209 — at the junction of Interstate 65 and Interstate 264. It is approximately 1 mile from Louisville International Airport.
Q: How big is the Kentucky Exposition Center?
A: KEC has 1.2 million square feet of indoor meeting and exhibit space, 300 acres of outdoor grounds, and nearly 1.5 million square feet of total Class “A” exhibit space. It is the 6th largest facility in the United States.
Q: Can Interior Today LLC build a custom exhibit booth at the Kentucky Exposition Center?
A: Yes. Interior Today LLC designs, fabricates, and installs custom exhibit booths for trade shows at the Kentucky Exposition Center in Louisville. We manage everything from design through installation, on-site support, and post-show dismantling and return freight.
Q: What is the ceiling height at the Kentucky Exposition Center exhibit halls?
A: The South Wing exhibit halls feature 27-foot ceilings with 250,000 square feet of column-free space. This gives exhibitors significant vertical space for hanging signs, structural towers, and elevated branding elements. Interior Today LLC designs and installs hanging sign systems that take full advantage of KEC’s ceiling height.
Q: How many meeting rooms does the Kentucky Exposition Center have?
A: KEC has 54 flexible meeting rooms ranging from 590 square feet to a maximum of 25,000 square feet.
Q: What major trade shows are held at the Kentucky Exposition Center?
A: Key trade shows at KEC include Equip Exposition (outdoor power equipment and landscape), the National Farm Machinery Show (agricultural machinery), The Utility Expo, the North American International Livestock Exposition, the Louisville Boat, RV & Sportshow, and many more. KEC hosted six events from the 2012 Top 250 US Trade Shows list — three in the top 50.
Q: How far is the airport from the Kentucky Exposition Center?
A: Louisville International Airport is approximately 1 mile from KEC. Taxis, Uber, and Lyft are all available at the airport. KEC is also accessible directly from I-65 and I-264.
Q: What are the parking options at the Kentucky Exposition Center?
A: Standard single-day passes are available through ParkMobile or at entrance gates. In/Out passes are in-person only at entrance gates. Annual passes are available through ParkMobile. RV camping is available in Lot L on the west side. ADA parking is available throughout all lots. No overnight parking is permitted — vehicles left overnight will be towed.
Q: Is catering available at the Kentucky Exposition Center?
A: Yes. Catering is available through Oak View Group — contact them at 502-367-5000 for food and beverage services for your event or exhibit.
Q: What is the seating capacity at Freedom Hall and Broadbent Arena?
A: Depending on setup, Freedom Hall and Broadbent Arena can hold between 6,600 and 19,169 attendees.
Q: Does Interior Today LLC build booths for Equip Exposition at KEC?
A: Yes. Interior Today LLC has specific expertise building exhibit booths for Equip Exposition at the Kentucky Exposition Center — including demo-first layouts for outdoor power equipment, hanging sign installation, and island configurations designed for the competitive Equip Exposition exhibit floor.
Q: How do I contact the Kentucky Exposition Center to book exhibit space?
A: Contact the KEC Sales Department at (502) 367-5150. Administrative office hours are Monday–Friday, 8:00 a.m.–5:00 p.m. For sponsorship and advertising at KEC, email sponsorship@kyvenues.com.
Q: How early should I start planning my exhibit booth for a KEC trade show?
A: For custom exhibit builds at the Kentucky Exposition Center — particularly for major shows like Equip Exposition or NFMS — start your design process at least 3–4 months before your show date. Contact Interior Today LLC as early as possible to secure your design and production schedule.
Booth Types for Kentucky Exposition Center Trade Shows
| Booth Type | Size | Best For at KEC |
| Small Inline | 10×10 / 10×20 | First-time exhibitors, component suppliers, service companies, software and technology vendors |
| Mid-Size Inline | 10×30 / 20×20 | Equipment manufacturers, mid-size product companies, multi-product exhibitors needing demo space |
| Large Island | 20×30 / 20×40 | Established OEM brands, major distributors, technology platforms with complex product ecosystems |
| Large Custom Island | 1,500 sq ft+ | Market leaders at Equip Expo, NFMS, Utility Expo — full hanging sign tower, multiple demo stations, meeting rooms |
| Rental System | Any size | Companies testing KEC shows for the first time or exhibiting at 1–2 shows annually |
Build Your Kentucky Exposition Center Exhibit Booth with Interior Today LLC
The Kentucky Exposition Center is one of the most important trade show venues in the United States. With 1.2 million square feet of indoor space, 27-foot column-free exhibit halls, world-class floorport utilities, and the concentrated buying power of America’s top agricultural, OPE, utility, and industry trade shows under its roof every year — KEC is where serious exhibitors make serious investments in their brand.
Interior Today LLC designs and builds exhibit booths that are worthy of KEC’s scale and the caliber of buyers who walk its floors — custom fabricated, precisely installed, and ready to perform from the first moment the doors open.
Interior Today LLC is an independent exhibit booth design, fabrication, and installation company. Interior Today LLC is not affiliated with Kentucky Venues or the Kentucky Exposition Center. All venue information is sourced from official Kentucky Exposition Center materials and is subject to change.
